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New 7-Elevens bring Slurpees to Lake Country

June 29, 2012

Some Lake Country residents are likely to have an opportunity to experience the Slurpee, the signature frozen treat of the 7-Eleven convenience store chain, 24 hours a day, seven days a week.

The Japanese-owned, Texas-based retail company has taken over 26 Open Pantry stores, nearly all of them in Wisconsin, including four in Lake Country.

The Lake Country locations include the City of Delafield, near I-94 and Highway 83; the Town of Brookfield on Capitol Drive; in Okauchee near Highways P and 16, and in Sussex at Highway 164 and Silver Spring Drive.

Eleri Baecker, a regional representative for the company, told the Village of Sussex Plan Commission last week that it is company policy to operate the stores 24 hours a day, seven days a week wherever permissible.

So far, no one has objected to the convenience store being operated around the clock in Sussex. However, the permits for the company have yet to be approved by the Plan Commission and Village Board.

Similar applications are also pending in the Towns of Brookfield and Oconomowoc.

The City of Delafield has an ordinance that prohibits business operations between 2 and 5 a.m.

According to the 7-Eleven website, corp.7-Eleven.com, 7-Eleven is the world's largest operator, franchiser and licenser of convenience stores, with more than 46,000 outlets, surpassing the previous record holder, McDonald's Corp., in 2007 by approximately 1,000.

Baecker told Sussex officials that the company is opening 600 to 1,000 new stores annually.

Because the interior and exteriors of those stores have to be remodeled to fit the company brand and image, there is a delay in submitting request for signs to various municipal authorities, Baecker explained. Consequently, there are temporary banners on the stores in Lake Country telling consumers that the stores are open despite the lack of signs, she said.

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Weekend Happenings

Featured this week:  

UnXpected Thanksgiving Eve Bash: 8 p.m. Nov. 26, Sussex Bowl, N64 W24576 Main St., Sussex. Come party with the UnXpected at the annual Sussex Bowl Thanksgiving Eve bash. Doors open at 7:30 p.m. ACME Rocket Skates is opening the show at 8 p.m. and The UnXpected will take the stage at 9 p.m. Free.

 

Country Christmas Outdoor Drive-through Lights Display: Nov. 27-30, Dec. 5-31. Country Springs Hotel, 2810 Golf Road, Pewaukee. Wisconsin's largest drive-through holiday lights event features more than a million holiday lights along a mile-long trail that winds through the woods, Includes animated figures and holiday scenes. Call (262) 970-5398 for details. $15-$25. $15 per carload, $25 limo, mini-coach or large van. www.thecountrychristmas.com

 

World's Greatest Cookie Sale: Noon Nov. 28, Country Springs Hotel, 2810 Golf Road, Pewaukee. Sale features homemade holiday cookies and baked goods in many varieties. Twenty-five nonprofit groups will sell to the thousands who attend this event each year. Proceeds go directly to the nonprofits. Entertainment includes magic shows, cookie and cupcake decorating, face painting, holiday coloring contest and Santa and Mrs. Claus. Sale ends at 4 p.m. For more information on the World's Greatest Cookie Sale, call Country Springs, (262) 547-0201 or visit thecountrychristmas.com/cookiesale. Free.

 

Christmas Magic: 2 p.m. Nov. 30, Main Mill/AJ'S Live, W16521 Main St., Menomonee Falls. Magician John Lewit performs a fun Christmas themed magic show for the whole family. Free.

Updates to this calendar are made weekly Monday afternoon. 

 

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